Hotelplan is celebrating its 90th anniversary with attractive special offers - from beach holidays in Italy and a cruise in the western Mediterranean to best-price offers in Ticino. And even after nine decades, one thing remains unchanged: No travel wish is too unusual not to be fulfilled.

Hotelplan was founded 90 years ago with a ground-breaking idea: carefree holidays for everyone. The first package holidays were to Ticino. As early as 1945, Hotelplan opened its doors to the world and organised trips abroad for the first time - first to Italy, later to the whole of Europe and then to destinations all over the world. In the decades that followed, the company revolutionised tourism with its own hotels and holiday villages, travel agencies and charter flights that made dream destinations affordable. With a broad portfolio of brands, more sustainable travel offers and a strong focus on the future, Hotelplan continues to set standards - and still fulfils its customers' travel dreams after 90 years.

From sunshine hours to pool shapes - no special request is left unfulfilled
The individual wishes of Hotelplan customers make every trip unique. The branch staff work hard every day to fulfil even the most unusual requests. For example, one customer requested a hotel room with a balcony that is exposed to the sun for at least seven hours a day. Thanks to careful analysis of the room location and close coordination with the hotel, this wish was fulfilled - and the guest was able to savour the southern sunshine to the full. Another memorable request was for a hotel pool that could not have a rectangular shape. The travel professionals were not fazed by this: They checked the hotel's site plan, analysed every available image - including zooming in on the shape of the pool - and carefully matched everything with the customer's wishes. Customers were able to enjoy a carefree holiday by their own personal dream pool.

From Ticino to the Mediterranean - discover anniversary offers now
Hotelplan is one of the most popular travel brands in Switzerland today - thanks to all the customers who book their holidays year after year in the 80 branches throughout Switzerland or directly on hotelplan.ch. To mark its anniversary, Hotelplan is therefore thanking its customers with attractive special offers. This not only celebrates the memories of the past, but also creates new ones.

In honour of the first historic train journey to Lugano in 1935, customers can benefit from attractive prices from 4 nights in selected periods at the Hotel Parco Paradiso. The largest city in Ticino combines Mediterranean flair with the charm of a small town, where the traffic-free centre invites you to stroll, walk and shop.

Fancy a beach holiday in Italy? In Italy, attractive discounts await you at the Hotel Milton in Rimini, where miles of gently sloping sandy beaches and a lively environment await travellers. Rimini is one of the most popular holiday destinations on the Mediterranean, especially for families with children.

Boat holidays have been part of Hotelplan's offering since the 1970s. Their enduring popularity is reason enough to launch a special highlight to mark the anniversary: Customers can look forward to an exclusive special price on a cruise on the Costa Toscana departing on 5 October 2025. On a route through the western Mediterranean, guests can expect a fascinating combination of vibrant cities and picturesque coastal landscapes - an experience that will leave an unforgettable impression.

More anniversary offers as well as numerous inspirations for dream trips - from beach holidays in Greece, Tunisia, Cyprus or Spain to holidays in the Maldives or Mauritius and a visit to Europa-Park to celebrate its 50th anniversary - can be found in our official anniversary brochure.