In future, Hotelplan Group will provide its white label tour operating activities through vtours, the German tour operator belonging to the group. The group subsidiary bedfinder will be closed down as part of this process.

The Hotelplan Group management board has decided to concentrate its white label tour operating activities at the German subsidiary vtours, closing down the subsidiary bedfinder.  This will enable further synergies to be exploited within Hotelplan Group in the areas of product procurement, technology and fulfilment. “The merger will allow our partners to benefit from centralised product purchasing and consequently from attractive conditions. Unified processes will also boost efficiency,” says Hotelplan Group CEO Laura Meyer. bedfinder partners have the option of switching to vtours international.

The bedfinder customer service center in Budapest will be closed. Alternative roles within Hotelplan Group are being sought for the five employees at the main office in Glattbrugg. “On behalf of the management board, I would like to thank the entire bedfinder team for their commitment in the past years,” says Laura Meyer.

Launched as a start-up enterprise five years ago, bedfinder was tasked with driving forward innovation and digitalisation throughout Hotelplan Group. During this process, a number of technical innovations were implemented to the benefit of the entire Hotelplan Group. The company has built up its white label tour operating activities since 2018, attracting prestigious partners such as Travelzoo, Iberostar, Secret Escapes and weekend.com in recent years.